Replatforming an existing online store to the NEXT BASKET platform including migration of products, product descriptions, categories, images, attributes, 301 references, all static pages, etc.
This is the cloud server where the site is located, allowing uploading and storage of files, images, banners, and videos on a disk space depending on the plan chosen for the specific store
CountriesNumber of online stores in different countries
Ability to create other stores in the same price plan and managed by one admin panel. Additional payment of $50 per month for each subsequent online store above the number specified in the table
AccountsAccounts with access to the Platform administration
Granting access rights to the store's administration panel to specific users, who receive certain roles. Different plans have a different number of accounts with an option to increase them
An application through which the NEXT BASKET Partner offers their customers to make cashless and cardless payments online with the possibility of accumulating amounts from returned orders and using them again in the online store
A marketing strategy based on dividing customers into customer subgroups – For example, how often they shop or visit the site; It has been confirmed in the practice that customer segmentation increases sales;
No additional transaction feeNo surcharge on credit and debit card transactions
NEXT BASKET does not charge additional fees for transactions with debit or credit cards – these depend only on the banks the NEXT BASKET User has a contract with or the electronic payment systems used in the online store
Possibility to use a selected visual theme of the online store, which corresponds to the relevant business category of the NEXT BASKET Partner and can be adapted to the corporate identity of the brand
Ability to choose from ready-made predefined categories, subcategories, and filters corresponding to the type of business, in order to launch the online store faster and more efficiently
This setting allows you to manage files already uploaded to the store – photos or texts to specific products, including deleting old ones, and uploading new ones.
This functionality makes it possible to set which messages the customers of the online store receive, as well as stop or activate messages depending on the desired type of communication with them.
Admin panelManagement of the administration panel of the store
With this functionality, the NEXT BASKET Partner has access to everything that happens in the online store: they can track customer orders, create bills of lading, process information, track sales reports, etc.
Chat connectionCustomer connection with the online store via chat
The chat feature enables the end customer to connect with a representative of the platform at any time and get real-time advice and assistance to resolve the issues they encounter.
Automatically send a personalized email with items that have been left in the cart, along with a direct checkout link to make it easy for customers to return to the store and complete the purchase
Creating a bill of ladingPreparation of bill of lading in the administration
Automatic filling in of delivery data for each order with the possibility of editing, subsequent generation of a waybill and the possibility of direct printing from the NEXT BASKET administration panel
Attributes are the varieties in which a given product is offered - color, size, material, etc.; They help customers easily find the desired product without having to search the entire store;
Create size charts for different products or product categories to facilitate customer selection; Size groups are provided by the product manufacturer;
Ability to add video to a product from YouTube, Vimeo and other video hosting platforms or upload and embed your own videos in a suitable video format.
Show options on hoverShow available sizes or colors when hovering over the product (hover)
This feature allows the customer to see the available sizes of a product without having to go to its page – shortening the selection time and speeding up the order.
Grouping of products according to criteria set by the Partner or NEXT BASKET sales department. They are used to divide the product catalog into categories and make it easier to browse the store.
Using a CSV file to import and export products to/from the online store. The CSV file allows this to be done for a large number of products and their varieties at once.
XML product feedXML product feed (online catalogue)
Export all products in XML format and generate the necessary XML file. Export all products or only a selected category or brand for the purpose of providing partners.
In the NEXT BASKET platform, all product descriptions are created according to a pre-created template to look the same and to support their automated translation into a foreign language.
All fields that are filled in the store - for products, customers, suppliers, payment methods, etc. They present filters that facilitate the administration of the store.
An artificial intelligence search engine that displays results based on free text and descriptions of customer needs.
Example: I am looking for a gift for a 10-year-old child
In this case, the search engine will give the best suggestions for these needs without having these words in the product description
A little window with informative, addvertising or marketing purpose, which is visualized at a certain stage of the user's stay on the site. It may contain useful links, news, important information or exclusive offers to the user.
Additional graphic element, which may be positioned on different pages of the website in order to provide up-to-date information. It may be activated and deactivated freely, using it to announce news, sales reminders, changes in order processing time, etc.
The discount allows customers to use a code of numbers, letters, or a combination of the two, as well as input in the box Promo code can see the reduced price automatically.
Automatic titlesAutomatic titles and meta descriptions
The SEO title and meta description fields are automatically filled in when the product title and description are created, and can be edited afterwards.
Pay two, get threePromotions of the type Pay two, get three
With special offers of the type Buy X, get Y the customer buys a product, and upon finalizing the order, a free product is automatically added to the basket.
Push notifications that are displayed to customers visiting the online store. They are usually used in short campaigns to re-engage a user or when a new customer is visiting.
Shows a countdown timer for the remaining time a product discount is valid and a button that allows customers to be reminded of the discount X number of days, hours, or minutes before it expires.
A blog embedded in the online store, which gives additional value to the offered products and the brand as a whole. Ability for customers to post comments and embed products to them with a direct purchase button.
Generating a product catalog with the option to automatically upload to the Facebook store and link to the Instagram business profile. Products are displayed automatically, with the possibility of creating marketing campaigns or marking (tagging) specific products.
Ability to create customer groups with different rights and shopping opportunities; automatic segmentation of customer groups. Ability to manually create customer groups and move from one group to another.
All discounts can be applied to different customer groups, and after logging into the account of a customer from a given group, the discount for the corresponding group is automatically applied.
An interactive wheel that allows the NEXT BASKET Partner to give away prizes to site visitors in exchange for their email addresses – a tool that makes it easy to create email marketing campaigns.
Google Analytics 4 (GA4)Integration with Google Analytics 4 (GA4)
Google Analytics 4 (GA4) is the most common free web analytics tool. Includes features that can identify trends and patterns of visitor engagement with a website. Enables data collection, analysis, monitoring, visualization, reporting, and integration with other applications.
Google Tag ManagerIntegration with Google Tag Manager
Google Tag Manager is a tool for easily and conveniently adding and editing tags (markers) in the online store, through which events are tracked (adding to the cart, for example)
Google Business Data FeedIntegration with Google Business Data Feed
This is where multiple data sources (known as data feeds) are provided and managed for ads, extensions, and targeting for different Google Ads campaigns. Allows seeing the total number of clicks, impressions, and campaigns associated with the data feeds; enables the creation of attributes for custom responsive search ads.
Facebook Pixel (CAPI)Integration with Facebook Pixel (CAPI)
When using Facebook Pixel, Facebook collects event and conversion data. With CAPI, proprietary data such as customer IDs or purchase events is collected and then shared with Facebook. This server-side tracking is a more accurate way to track Facebook actions.
SEO functionalities (built into the Platform)SEO functionalities built into the Platform (site optimization for search engines)
BUSINESS
Professional SEO optimization
Achieving site loading under 1 second; reaching 95% Performance in tests. SEO is search engines optimization. This service aims to improve the performance of the site so that it becomes more visible and increases organic traffic (for which there are no advertising costs)
Creating unique texts by ""multiplying"" an already created text using synonyms. Creation and optimization of unique texts and metadata that contain useful information for users and meet the requirements of a given search engine in order to improve search visibility.
robots.txt fileModification of robots.txt file (feature required for search engines)
Making changes to the robots.txt file including instructions to bots which addresses to access and which not to crawl in order to avoid overloading the site with requests.
Modification of meta dataMetadata Modification (hidden data for search engines)
Modifying metadata for SEO optimization purposes and improving site visibility when searching for specific phrases. Metadata is important because it provides information about relevant pages on the site and helps search engines and crawling bots navigate better.
Creation of a dynamic sitemap that updates with every new request. This makes the sitemap.xml file always up-to-date and reflects the current state of the site.
Creation of canonical tags, the purpose of which is to ""tell"" search engines what the main copy of a page is. This way, duplicate content is prevented from appearing, which can be the cause of a drop in search rankings in a given search engine, as well as other problems on the site.
REL PREV and REL NEXT tagsREL PREV and REL NEXT tags (pagination)
Pagination (numbering) of the pages on the site using the tags<rel prev> and <rel next>. This shows the relationship between the URLs of given components in a series of pages.
NO INDEX NO FOLLOW tagsNO INDEX and NO FOLLOW tags (tells search engines to skip certain pages)
Using the tags <no index> and <no follow>, which "tell" search engines that we do not want a web page on our site to be indexed and the links on it to be followed.
3-level meta tags3-level meta tags: in Categories, Products, and Brands
Creation of metadata on category, product, and brand pages. They are created in order to optimize the site and improve its visibility when searching in a certain search engine. Thanks to meta tags, search engines and crawling bots ""understand"" a site in a better way.
Meta pagePages containing: Meta Title, Meta description and Meta keywords (titles, descriptions and words that are visible in a Google search)
Creating unique meta titles, meta descriptions, and using meta keywords for each page for the purposes of SEO optimization and improving site visibility.
Google indexingAutomatic indexing of categories, filters and products in Google
Implementation of a dynamic XML sitemap by connecting to the Google API and submitting the products for indexation in the SERP (Search Engine Result Pages).
Breadcrumbs Rich SnippetsBreadcrumbs Rich Snippets (detailed visualization of which page on the site you are on)
Extended snippets for path. A special visualization in Google results and on the site itself that allows the user to track the position of the page in the site hierarchy. They can easily move between categories and subcategories in the hierarchy with just one click.
Organization & Logo Rich SnippetsOrganization & Logo Rich Snippets (information behind the brand on Google)
Advanced organization & logo snippets. A special visualization in Google results that gives enriched information about the brand – including a logo, a short description, links to various profiles in social networks, etc.
Ready-made design templatesUsing ready-made templates for design
Possibility of using a selected theme that corresponds to the relevant business category of the partner and can be adapted to the corporate identity of the brand.
The module enables the creation of a fully customized design. The option allows making changes to the appearance of the online store and adopting settings in accordance with the corporate identity.
The visual editor offers pop-ups customizable to the specific needs of the respective business, which can be used to collect emails, promotional offers and many other purposes.
The platform offers the possibility to use and apply the different tax rates for the respective country. The amount of fees is determined by the NEXT BASKET Partner and depends on the service offered.
Products savingKeeping the products in the basket when checking out
This functionality is related to automatically saving the added products in the basket, which allows the customers of the store to place the order later.
Customers can use Google Pay to make an online purchase (via a button Buy with G Pay or similar), or add their bank card at checkout and save it for later use with Google Pay.
Changing a product in the basketChanging the color and number of a product from the basket
The platform makes it possible to change a product even when it has already been added to the basket. This makes it easier for the customer as it saves them time and effort to remove the wrong product and add the right product.
Integration with chat applications to make a direct connection with customers when inquiring about a product or looking for information about the online store.
Order emailEmail to customer to review product(s) after order is placed
Sending an automatic email after an order has been placed, containing summary information about the contents of the basket, the customer's details and the delivery address. Ability to view the products from the basket after receiving the email.
Automatic synchronization of orders with courier companies, sending them the necessary information and subsequent generation of a bill of lading number by them, which fully automates the process of fulfilling orders. This also makes it possible to track orders paid by cash on delivery in the Orders section.
Bill of lading with one clickGenerate a bill of lading with one click
Generating a bill of lading and printing it with just one click from the administration panel, with the data for it automatically filled in when the customer requests an order.
Courier selectionPossibility to choose a courier at the checkout
Before completing the order, the customer can choose who will make the delivery by specifying one of the courier companies with which the NEXT BASKET Partner has a contract.
Replatforming an existing online store to the NEXT BASKET platform including migration of products, product descriptions, categories, images, attributes, 301 references, all static pages, etc.
This is the cloud server where the site is located, allowing uploading and storage of files, images, banners, and videos on a disk space depending on the plan chosen for the specific store
CountriesNumber of online stores in different countries
Ability to create other stores in the same price plan and managed by one admin panel. Additional payment of $50 per month for each subsequent online store above the number specified in the table
AccountsAccounts with access to the Platform administration
Granting access rights to the store's administration panel to specific users, who receive certain roles. Different plans have a different number of accounts with an option to increase them
An application through which the NEXT BASKET Partner offers their customers to make cashless and cardless payments online with the possibility of accumulating amounts from returned orders and using them again in the online store
A marketing strategy based on dividing customers into customer subgroups – For example, how often they shop or visit the site; It has been confirmed in the practice that customer segmentation increases sales;
No additional transaction feeNo surcharge on credit and debit card transactions
NEXT BASKET does not charge additional fees for transactions with debit or credit cards – these depend only on the banks the NEXT BASKET User has a contract with or the electronic payment systems used in the online store
Possibility to use a selected visual theme of the online store, which corresponds to the relevant business category of the NEXT BASKET Partner and can be adapted to the corporate identity of the brand
Ability to choose from ready-made predefined categories, subcategories, and filters corresponding to the type of business, in order to launch the online store faster and more efficiently
This setting allows you to manage files already uploaded to the store – photos or texts to specific products, including deleting old ones, and uploading new ones.
This functionality makes it possible to set which messages the customers of the online store receive, as well as stop or activate messages depending on the desired type of communication with them.
Admin panelManagement of the administration panel of the store
With this functionality, the NEXT BASKET Partner has access to everything that happens in the online store: they can track customer orders, create bills of lading, process information, track sales reports, etc.
Chat connectionCustomer connection with the online store via chat
The chat feature enables the end customer to connect with a representative of the platform at any time and get real-time advice and assistance to resolve the issues they encounter.
Automatically send a personalized email with items that have been left in the cart, along with a direct checkout link to make it easy for customers to return to the store and complete the purchase
Creating a bill of ladingPreparation of bill of lading in the administration
Automatic filling in of delivery data for each order with the possibility of editing, subsequent generation of a waybill and the possibility of direct printing from the NEXT BASKET administration panel
Attributes are the varieties in which a given product is offered - color, size, material, etc.; They help customers easily find the desired product without having to search the entire store;
Create size charts for different products or product categories to facilitate customer selection; Size groups are provided by the product manufacturer;
Ability to add video to a product from YouTube, Vimeo and other video hosting platforms or upload and embed your own videos in a suitable video format.
Show options on hoverShow available sizes or colors when hovering over the product (hover)
This feature allows the customer to see the available sizes of a product without having to go to its page – shortening the selection time and speeding up the order.
Grouping of products according to criteria set by the Partner or NEXT BASKET sales department. They are used to divide the product catalog into categories and make it easier to browse the store.
Using a CSV file to import and export products to/from the online store. The CSV file allows this to be done for a large number of products and their varieties at once.
XML product feedXML product feed (online catalogue)
Export all products in XML format and generate the necessary XML file. Export all products or only a selected category or brand for the purpose of providing partners.
In the NEXT BASKET platform, all product descriptions are created according to a pre-created template to look the same and to support their automated translation into a foreign language.
All fields that are filled in the store - for products, customers, suppliers, payment methods, etc. They present filters that facilitate the administration of the store.
An artificial intelligence search engine that displays results based on free text and descriptions of customer needs.
Example: I am looking for a gift for a 10-year-old child
In this case, the search engine will give the best suggestions for these needs without having these words in the product description
A little window with informative, addvertising or marketing purpose, which is visualized at a certain stage of the user's stay on the site. It may contain useful links, news, important information or exclusive offers to the user.
Additional graphic element, which may be positioned on different pages of the website in order to provide up-to-date information. It may be activated and deactivated freely, using it to announce news, sales reminders, changes in order processing time, etc.
The discount allows customers to use a code of numbers, letters, or a combination of the two, as well as input in the box Promo code can see the reduced price automatically.
Automatic titlesAutomatic titles and meta descriptions
The SEO title and meta description fields are automatically filled in when the product title and description are created, and can be edited afterwards.
Pay two, get threePromotions of the type Pay two, get three
With special offers of the type Buy X, get Y the customer buys a product, and upon finalizing the order, a free product is automatically added to the basket.
Push notifications that are displayed to customers visiting the online store. They are usually used in short campaigns to re-engage a user or when a new customer is visiting.
Shows a countdown timer for the remaining time a product discount is valid and a button that allows customers to be reminded of the discount X number of days, hours, or minutes before it expires.
A blog embedded in the online store, which gives additional value to the offered products and the brand as a whole. Ability for customers to post comments and embed products to them with a direct purchase button.
Generating a product catalog with the option to automatically upload to the Facebook store and link to the Instagram business profile. Products are displayed automatically, with the possibility of creating marketing campaigns or marking (tagging) specific products.
Ability to create customer groups with different rights and shopping opportunities; automatic segmentation of customer groups. Ability to manually create customer groups and move from one group to another.
All discounts can be applied to different customer groups, and after logging into the account of a customer from a given group, the discount for the corresponding group is automatically applied.
An interactive wheel that allows the NEXT BASKET Partner to give away prizes to site visitors in exchange for their email addresses – a tool that makes it easy to create email marketing campaigns.
Google Analytics 4 (GA4)Integration with Google Analytics 4 (GA4)
Google Analytics 4 (GA4) is the most common free web analytics tool. Includes features that can identify trends and patterns of visitor engagement with a website. Enables data collection, analysis, monitoring, visualization, reporting, and integration with other applications.
Google Tag ManagerIntegration with Google Tag Manager
Google Tag Manager is a tool for easily and conveniently adding and editing tags (markers) in the online store, through which events are tracked (adding to the cart, for example)
Google Business Data FeedIntegration with Google Business Data Feed
This is where multiple data sources (known as data feeds) are provided and managed for ads, extensions, and targeting for different Google Ads campaigns. Allows seeing the total number of clicks, impressions, and campaigns associated with the data feeds; enables the creation of attributes for custom responsive search ads.
Facebook Pixel (CAPI)Integration with Facebook Pixel (CAPI)
When using Facebook Pixel, Facebook collects event and conversion data. With CAPI, proprietary data such as customer IDs or purchase events is collected and then shared with Facebook. This server-side tracking is a more accurate way to track Facebook actions.
SEO functionalities (built into the Platform)SEO functionalities built into the Platform (site optimization for search engines)
BUSINESS
Professional SEO optimization
Achieving site loading under 1 second; reaching 95% Performance in tests. SEO is search engines optimization. This service aims to improve the performance of the site so that it becomes more visible and increases organic traffic (for which there are no advertising costs)
Creating unique texts by ""multiplying"" an already created text using synonyms. Creation and optimization of unique texts and metadata that contain useful information for users and meet the requirements of a given search engine in order to improve search visibility.
robots.txt fileModification of robots.txt file (feature required for search engines)
Making changes to the robots.txt file including instructions to bots which addresses to access and which not to crawl in order to avoid overloading the site with requests.
Modification of meta dataMetadata Modification (hidden data for search engines)
Modifying metadata for SEO optimization purposes and improving site visibility when searching for specific phrases. Metadata is important because it provides information about relevant pages on the site and helps search engines and crawling bots navigate better.
Creation of a dynamic sitemap that updates with every new request. This makes the sitemap.xml file always up-to-date and reflects the current state of the site.
Creation of canonical tags, the purpose of which is to ""tell"" search engines what the main copy of a page is. This way, duplicate content is prevented from appearing, which can be the cause of a drop in search rankings in a given search engine, as well as other problems on the site.
REL PREV and REL NEXT tagsREL PREV and REL NEXT tags (pagination)
Pagination (numbering) of the pages on the site using the tags<rel prev> and <rel next>. This shows the relationship between the URLs of given components in a series of pages.
NO INDEX NO FOLLOW tagsNO INDEX and NO FOLLOW tags (tells search engines to skip certain pages)
Using the tags <no index> and <no follow>, which "tell" search engines that we do not want a web page on our site to be indexed and the links on it to be followed.
3-level meta tags3-level meta tags: in Categories, Products, and Brands
Creation of metadata on category, product, and brand pages. They are created in order to optimize the site and improve its visibility when searching in a certain search engine. Thanks to meta tags, search engines and crawling bots ""understand"" a site in a better way.
Meta pagePages containing: Meta Title, Meta description and Meta keywords (titles, descriptions and words that are visible in a Google search)
Creating unique meta titles, meta descriptions, and using meta keywords for each page for the purposes of SEO optimization and improving site visibility.
Google indexingAutomatic indexing of categories, filters and products in Google
Implementation of a dynamic XML sitemap by connecting to the Google API and submitting the products for indexation in the SERP (Search Engine Result Pages).
Breadcrumbs Rich SnippetsBreadcrumbs Rich Snippets (detailed visualization of which page on the site you are on)
Extended snippets for path. A special visualization in Google results and on the site itself that allows the user to track the position of the page in the site hierarchy. They can easily move between categories and subcategories in the hierarchy with just one click.
Organization & Logo Rich SnippetsOrganization & Logo Rich Snippets (information behind the brand on Google)
Advanced organization & logo snippets. A special visualization in Google results that gives enriched information about the brand – including a logo, a short description, links to various profiles in social networks, etc.
Ready-made design templatesUsing ready-made templates for design
Possibility of using a selected theme that corresponds to the relevant business category of the partner and can be adapted to the corporate identity of the brand.
The module enables the creation of a fully customized design. The option allows making changes to the appearance of the online store and adopting settings in accordance with the corporate identity.
The visual editor offers pop-ups customizable to the specific needs of the respective business, which can be used to collect emails, promotional offers and many other purposes.
The platform offers the possibility to use and apply the different tax rates for the respective country. The amount of fees is determined by the NEXT BASKET Partner and depends on the service offered.
Products savingKeeping the products in the basket when checking out
This functionality is related to automatically saving the added products in the basket, which allows the customers of the store to place the order later.
Customers can use Google Pay to make an online purchase (via a button Buy with G Pay or similar), or add their bank card at checkout and save it for later use with Google Pay.
Changing a product in the basketChanging the color and number of a product from the basket
The platform makes it possible to change a product even when it has already been added to the basket. This makes it easier for the customer as it saves them time and effort to remove the wrong product and add the right product.
Integration with chat applications to make a direct connection with customers when inquiring about a product or looking for information about the online store.
Order emailEmail to customer to review product(s) after order is placed
Sending an automatic email after an order has been placed, containing summary information about the contents of the basket, the customer's details and the delivery address. Ability to view the products from the basket after receiving the email.