Marketing services

20% discount on unit prices + free services when signing an annual contract

Marketing services for advertising on social networks and google

Single Prices

Services Price SELFyou manage your online store yourselves
PPC packages (paid advertising on Google and Facebook) Package for PPC (paid advertising on Google and Facebook)

Package Test

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$800

Start package

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$2,500

Bronze Pack

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$3,500

Silver package

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$5,200

Gold package

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$7,700

Platinum Package

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$9,200
Strategies and concepts

Drafting an annual advertising strategy Drafting of annual advertising strategy(includes correction once a year)

Drafting of a marketing strategy for the development of your business, which is subject to subsequent upgrading and/or modification according to your individual goals. The drafting of a strategy is a mandatory condition when concluding an annual contract. If you choose one of our packages, the preparation of a marketing strategy is included in the discounted price. A subsequent upgrade of the strategy is subject to a separate agreement. The price includes a one-time adjustment within the current year.
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$2,500

Competition research Competitive research for marketing strategy needs

A study of the main competitors in the relevant industry is carried out. Their advantages and disadvantages compared to your brand, product, or service are determined. Includes price analysis as well
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$2,500

Customer Lifecycle Strategy Building a comprehensive strategy for the customer's lifecycle

The service includes building a strategy of the customer's lifecycle, the purpose of which includes all stages – from attracting new customers to their retention and becoming loyal to the brand. Highly recommended to ensure successful results when implementing marketing strategy.
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$4,000

Building an annual remarketing strategy Building a comprehensive annual remarketing strategy (returning people who have already been to the site)

The service is a construction of a complete remarketing strategy (to influence customers who have visited the site and/or at least once made a purchase from it). Includes a marketing mix of channels tailored to a monthly budget that is predetermined by you. Does not include implementation of the remarketing strategy.
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$3,000

Annual strategy at Facebook Ads Drafting of an annual strategy in Facebook Ads in order to collect a potential audience of customers – leads(possibility of corrections every 3 months)

The service includes the drafting of a strategy in Facebook Ads, through which you can gather a potential audience of customers (leads) and information about them (emails, phone numbers, etc.). We define the campaign strategy and goals together in advance.
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$2,500

Complete Marketing Strategy:All in one Creating a full annual marketing strategy: All in one Includes competitive research, building a remarketing strategy, customer lifecycle strategy, and Facebook strategy. This does not contain the drafting of an idea concept. (strategies are adjusted every 3 months)

The drafting and implementation of such a strategy is an invariable part of the activity of any successful online store, as it is guaranteed to lead to an increase in sales. The drafting of all necessary marketing strategies in one place is included in this service. The price of the service is discounted.
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$8,000

Building a creative advertisement concept Building a creative (idea) concept for advertising(includes creating views for 3 campaigns)

The service includes a professional creative (idea) concept for the overall presentation of the brand and its communication with potential customers. It includes basic marketing approaches that aim to capture the audience's interest and influence their emotional response and urge to take action. The concept is tailored to the needs and goals of a specific campaign for advertising the brand and/or its products/services.
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$2,000
One-time marketing services

One-time audit (verification) of Facebook Ads account

The service includes a comprehensive analysis of your Facebook Ads account – structure, campaign goals, targeting, creatives, naming. After drafting the audit, you receive an analysis of the current state of the campaigns and the account, recommendations and best practices to follow to improve your performance.
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Free

Creation of a Facebook Business Manager Creation and customizcation of Facebook Business Manager required for Facebook advertising

Creating and customization of Facebook Business Manager includes: Facebook Ad Account, Facebook Pixel, Facebook Conversion API, Facebook Catalogue, Domains, Apps.
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$200 Free in case of an annual advertising contract

Creation of a Google Ads account Creaton of a Google Ads account required for advertising on Google

The service includes the creation of a Google Ads account and transferring its ownership to you.
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$200 Free in case of an annual advertising contract

Building and setting up a Google Analytics v4 account Building and setting up a Google Analytics v4 account with a complete e-commerce package

The service includes the creation, setup, and implementation of all standard online store conversion tracking goals previously discussed with you. It does not include creating custom settings
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$500 Free in case of an annual advertising contract

Configuring Google Ads Tracking

A service for setting up Google Ads Tracking to track the performance of your individual advertising campaigns on Google.
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$300 Free in case of an annual advertising contract

Drafting of a UTM template in Excel/Google Sheets Creation of UTM (Urchin Tracking Module) template in Excel/Google Sheets (links that track where the online store traffic is coming from)

The use of a UTM template for all marketing links contributes to the standardization and proper reporting of the results of the various marketing campaigns conducted for your e-store.
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$200 Free in case of an annual advertising contract

One-time audit of social network profiles One-time audit of social network profiles

The audit includes a comprehensive analysis of the content published in your profiles on one of the social networks – Facebook, Instagram, TikTok, LinkedIn, etc. As a result of the analysis, you shall receive recommendations and good practices for the future development of social channels. The service is a compliment only for Bulgaria.
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Free

Automated Facebook Ads reporting Building an automated report for the performance of advertisements on Facebook Ads

The service includes the creation of an automated real-time report on the performance of advertisements. The price does not include the monthly subscription to a data transfer application.
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$200 Free in case of an annual advertising contract

Interactive dashboards for analysis via Looker Studio Creation of interactive dashboards for analysis using Looker Studio (Google Data Studio) (all data about the online store in one place)

The service includes the creation of an interactive dashboards for analysis in Looker Studio, which provides a quick and objective view of the entire business. This is a very good tool for analysis by Google All metrics are discussed and defined in advance with your participation.
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$500 Free in case of an annual advertising contract

One-time Google Ads account audit One-time Google Ads account audit

The service includes a comprehensive analysis of your Google Ads account (with up to 10 active ad sets) - structure, campaign goals, targeting, creatives, naming. After drafting the audit, you receive an analysis of the current state of the campaigns and the account, as well as recommendations and best practices to follow to improve your performance.
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Free

Creation of a startup company profile Creation of a startup company profile in a social network together with vision and basic text

Service for creating a startup company profile on one of the social networks – Facebook, Instagram, TikTok, LinkedIn, etc., together with the preparation of a vision and basic text.
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$200 Free in case of an annual advertising contract

Creation of a professional company profile Creation of a professional company profile in a social network together with a vision and all necessary texts

Service for creation of a professional company profile on one of the social networks – Facebook, Instagram, TikTok, LinkedIn, etc. together with the preparation of a vision and texts for all the sections provided (biographical data, short and long description, services, etc.) .
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$450 Free in case of an annual advertising contract

Creating an advertising account in a social network Creating an advertising account in a social network

Service for creating and setting up an advertising account (Ads Manager) in one social network.
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$400 Free in case of an annual advertising contract
Marketing services for paid direct PPC advertising* on Google and social networks Applies in cases where no package is selected for the service. * Paid advertising to increase sales of the type of payment per click (Pay Per Click)

Monthly posting calendar for Facebook and Instagram Creating a monthly posting calendar for Facebook and Instagram

The service includes creation of a posting calendar for social networks tailored to your specific needs. The price does not include the creation of texts and visions, but only the preparation of a timetable for their publication. A pre-developed marketing strategy is required.
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$400

A 4 banner monthly advertising campaign

Creation (graphic and test layout) of banners intended for PPC (paid) advertising on Facebook, Instagram, Google, LinkedIn, TikTok and others. Includes campaign setup, launch and monitoring. We will send you a draft of the banners first, and you will have the right to give two corrections for free. Subsequent banner adjustments are charged at 30% of the banner price. The price is for one social network. For each subsequent social network, $ 10/banner is paid for its resizing
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$480

Advertising campaign with 8 banners per month

Creation (graphic and test layout) of banners intended for PPC (paid) advertising on Facebook, Instagram, Google, LinkedIn, TikTok and others. Includes campaign setup, launch and monitoring. We will send you a draft of the banners first, and you will have the right to give two corrections for free. Subsequent banner adjustments are charged at 30% of the banner price. The price is for one social network. For each subsequent social network, $ 10/banner is paid for its resizing
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$880

A 12-banner monthly advertising campaign

Creation (graphic and test layout) of banners intended for PPC (paid) advertising on Facebook, Instagram, Google, LinkedIn, TikTok and others. Includes campaign setup, launch and monitoring. We will send you a draft of the banners first, and you will have the right to give two corrections for free. Subsequent banner adjustments are charged at 30% of the banner price. The price is for one social network. For each subsequent social network, $ 10/banner is paid for its resizing
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$1,200

A 18-banner monthly advertising campaign

Creation (graphic and test layout) of banners intended for PPC (paid) advertising on Facebook, Instagram, Google, LinkedIn, TikTok and others. Includes campaign setup, launch and monitoring. We will send you a draft of the banners first, and you will have the right to give two corrections for free. Subsequent banner adjustments are charged at 30% of the banner price. The price is for one social network. For each subsequent social network, $ 10/banner is paid for its resizing
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$1,620

A 24-banner monthly advertising campaign

Creation (graphic and test layout) of banners intended for PPC (paid) advertising on Facebook, Instagram, Google, LinkedIn, TikTok and others. Includes campaign setup, launch and monitoring. We will send you a draft of the banners first, and you will have the right to give two corrections for free. Subsequent banner adjustments are charged at 30% of the banner price. The price is for one social network. For each subsequent social network, $ 10/banner is paid for its resizing
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$1,920

A 30-banner monthly advertising campaign

Creation (graphic and test layout) of banners intended for PPC (paid) advertising on Facebook, Instagram, Google, LinkedIn, TikTok and others. Includes campaign setup, launch and monitoring. We will send you a draft of the banners first, and you will have the right to give two corrections for free. Subsequent banner adjustments are charged at 30% of the banner price. The price is for one social network. For each subsequent social network, $ 10/banner is paid for its resizing
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$2,100

Remarketing a campaign Remarketing a campaign

Repeat advertising to users who have already visited the relevant campaign on the Internet. A service to remarket an ad campaign (usually the best performing one) at your request. When using packages based on an annual contract, remarketing of each campaign is carried out if the service is included in a package. The price of the service depends on the size of the advertising budget.
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from $ 600

Second PPC (paid) advertising campaign for abroad Recreating an international PPC (paid) ad campaign with targeting changes included (targeting: Defining criteria for potential customers)

Service for creating a marketing campaign (advertisement) in a foreign language by the NEXT BASKET team. For foreign countries, it is strongly recommended to create a new campaign taking into account the specifics of the market.
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Plus 50% for each foreign language

One static product post in Running one static product post on Google, Facebook and Instagram(Includes text, design and sizing for the various standards, release and test)

Preparation of an additional static post, including text, design and sizing for the various standards, for a social network of your choice.
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$120

Duplication of approved banners Duplication of approved banners in up to 3 additional social networks of your choice

Includes banner resizing for various social networks, publishing and monitoring
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$ 20/banner

Creation of banners for brand awareness Creating and launching banners on Facebook and Instagram in order to create brand, product or service popularity (brand awareness)

Creation (graphic and test layout) of banners intended for PPC (paid) advertising on Facebook, Instagram, Google, LinkedIn, TikTok and others. Includes campaign setup, launch and monitoring. We will send you a draft of the banners first, and you will have the right to give two corrections for free. Subsequent banner adjustments are charged at 30% of the banner price. The price is for one social network. For each subsequent social network, $ 10/banner is paid for its resizing
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$120

One dynamic product post (HTML 5) One dynamic product post (HTML 5) on one display network; Includes text creation, design, release and test; Does not include sizing for different standards

Preparation of additional dynamic post including text, design and sizing for one standard. Dynamic HTML 5 banners are created for the specific media and cannot be duplicated.
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$150

One product video post on one social network One product video post on one social network created using phone photos or animation(includes text, capture, sizing for different standards, release and test)

Creation of an additional product video post with text, design and sizing according to the various standards for a social network of your choice. We will send you a draft of banners that you need to approve quickly. You can get one change for free in the vision or text of the video, the rest are paid
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$250

Campaign monitoring, analysis and improvements Campaign monitoring, analysis and improvements

Carrying out periodic monitoring (observation) and analysis of the achieved results of the conducted advertising campaigns in order to improve them.
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$150 for one analysis Free with annual contract
Fixed fees for managing paid advertising budgets (PPC) The management fee is a percentage of the Internet advertising spend

Minimum monthly management fee Minimum monthly management and commitment fee

The fee covers all initial and subsequent administrative costs. It is only required if the amount you pay to NEXT BASKET per month is lower than the amount of the minimum monthly fee. If you chose to work with packages, you do not pay a minimum monthly fee.
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$800

Management of monthly budgets up to $2000. Management of monthly advertising budgets up to $ 2,000. (first semester/second semester)

This is a NEXT BASKET commission for managing advertising budgets. The advertised rate is charged on advertising spend across all Internet channels. It is mandatory, regardless of which digital advertising implementation option is used: Unit prices, Annual contract or Use packages.
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16%/14%

Management of monthly budgets from $2001 to $5000. Management of monthly advertising budgets from $2001 to $5000 (first semester/second semester)

This is a NEXT BASKET commission for managing advertising budgets. The advertised rate is charged on advertising spend across all Internet channels. It is mandatory, regardless of which digital advertising implementation option is used: Unit prices, Annual contract or Use packages.
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15%/13%

Management of monthly budgets from $5001 to $10,000. Management of monthly advertising budgets from $5001 to $10,000 (first semester/second semester)

This is a NEXT BASKET commission for managing advertising budgets. The advertised rate is charged on advertising spend across all Internet channels. It is mandatory, regardless of which digital advertising implementation option is used: Unit prices, Annual contract or Use packages.
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14%/12%

Management of monthly budgets from $10,000 to $20,000. Management of monthly advertising budgets from $10,000 to $20,000 ((first semester/second semester).

This is a NEXT BASKET commission for managing advertising budgets. The advertised rate is charged on advertising spend across all Internet channels. It is mandatory, regardless of which digital advertising implementation option is used: Unit prices, Annual contract or Use packages.
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13%/11%

Management of monthly budgets over $20,000. Management of monthly advertising budgets over $20,001 (first semester/second semester)

This is a NEXT BASKET commission for managing advertising budgets. The advertised rate is charged on advertising spend across all Internet channels. It is mandatory, regardless of which digital advertising implementation option is used: Unit prices, Annual contract or Use packages.
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12%/10%
Graphic Design for PPC* and Engagement Advertising * Paid advertising to increase Pay Per Click sales

Creating a key vision Creating a key vision

Creating a PPC ad vision for individual design formats to follow, incl. banner design.
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$500

Creating a complete visual identity Creating a complete visual identity

Development of a basic concept for the brand vision. Advantages are emphasized and quick visual recognition is aimed for.
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$2,400

Banner sizing for other social networks Banner sizing for other social networks

Creating different sizes of the prepared banners in accordance with the standards of the digital channels where they will be used.
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$ 10/pc.

Design for a theme for a newsletter Design for a theme for a newsletter

Creation of a basic design (template) of a newsletter to be sent by email to end customers - serves as a basis for a subsequent series of newsletters.
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$150

Pop-up design Pop-up design

Creating a pop-up window design in the online store.
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$180

Push notification design Push notification design

Designing a push notification that is displayed on the end customer's phone.
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$100

Design of a brand page in an online store

Designing a separate brand page related to products and/or services. This page provides information about the specific brand and presents all the products/services offered by it. We recommend that you negotiate with the specific brand to pay for the creation of the brand page.
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$800

Design for a landing page for an online store

Creating a design for a landing page related to products and/or services. Landing pages can be temporary or permanent. They are used in order for the user to come across them when he clicks on an advertisement on the Internet.
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$600

Create an animated video

Creating an animated video for the purpose of advertising a brand, product and/or service. Animated videos get more conversions (purchases) than static banners.
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$250

Creation of a standard video Creating a standard video (photo taken with phone or camera)

Creating a standard video for the purpose of advertising a brand, product and/or service offered by an e-commerce store.
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from $250

Creation of a professional video Creating a professional video (includes the script, sets, actors, director, cinematographer, etc.)

Produce high-quality video with image and sound. Professional equipment is used and a team with experience in video production works.
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from $2,000

Creation of a GIF preview Creating a GIF visualization (video card - a type of graphics file format)

Creating a GIF card for the purpose of advertising a brand, product and/or service
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$250

Logo design

Creating an individual logo design for a brand, online store, product and/or service to build a brand identity.
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$400

Marketing services to increase brand and product awareness

(engaging posts that create brand trust and drive more fans to your page)

Single prices Monthly services for maintenance of a social network page

Page maintenance with 4 engaging posts Monthly maintenance of a social network page with 4 engaging posts per month

Creating and publishing posts in a social network. Includes typesetting, design and sizing for the various standards. Monitoring is also carried out.
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$480

Page maintenance with 8 engaging posts Monthly maintenance of a social network page with 8 engaging posts per month

Creating and publishing posts in a social network. Includes typesetting, design and sizing for the various standards. Monitoring is also carried out.
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$880

Page maintenance with 12 engaging posts Monthly maintenance of a social network page with 12 engaging posts per month

Creating and publishing posts in a social network. Includes typesetting, design and sizing for the various standards. Monitoring is also carried out.
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$1,200

Page maintenance with 18 engaging posts Monthly maintenance of a social network page with 18 engaging posts per month

Creating and publishing posts in a social network. Includes typesetting, design and sizing for the various standards. Monitoring is also carried out.
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1,620

Page maintenance with 24 engaging posts Monthly maintenance of a social network page with 24 engaging posts per month

Creating and publishing posts in a social network. Includes typesetting, design and sizing for the various standards. Monitoring is also carried out.
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$1,920

Page maintenance with 30 engaging posts Monthly maintenance of a social network page with 30 engaging posts per month

Creating and publishing posts in a social network. Includes typesetting, design and sizing for the various standards. Monitoring is also carried out.
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$2,100

Duplication of the banners in up to 3 additional social networks of your choice Duplication of the banners in up to 3 additional social networks of your choice

Includes banner resizing for various social networks, publishing and monitoring
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$20 /banner

One additional static product post for popularity on one social network

If you wish to publish more engaging posts. The price is determined based on 1 post from the selected package.
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$120

One additional dynamic post (HTML 5) for one display network popularity

Create and publish a banner on a display network. The price includes monitoring.
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$220

One additional video post for popularity on one social network. (created using phone photos or animation and includes text and design)

Publish an additional video post on social networks
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$250
Unit prices Advertising in social networks to promote the brand or a specific product

Additional static popularity post One additional static popularity post on a social network of your choice (includes text, design and sizing for the various standards)

One-time service of creating a static post for publication on a social network of your choice.
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$120

Additional popularity video post One extra video post for popularity on a social network of your choice (includes text, design and sizing for the various standards)

A one-time service for creating a video post for publishing on a social network of your choice.
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$250

Creating a game for engagement and likes Creating a game for engagement, likes and fan growth(does not include fees for the game support program used)

A one-time service for creating a giveaway, customer attraction and engagement game. The price depends on the complexity of the game and the type of additional software used
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from $650

Creation a poll on social networks Creating and conducting a poll on social networks.Analysis of results and tips to improve advertising results

A one-time service for sending a survey to end customers who are engaged with your business page on a given social network. Guaranteed to reach 1,000 users
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$1200
Advertising packages to create popularity in social networks

Package Test Package Test

See in detail The prices of the packages are examples
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$500

START Package START Package

See in detail The prices of the packages are examples
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$1,100

BRONZE Package BRONZE Package

See in detail The prices of the packages are examples
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$1,800

SILVER Package SILVER Package

See in detail The prices of the packages are examples
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$3,000

GOLD Package GOLD Package

See in detail The prices of the packages are examples
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$4,000

PLATINUM Package PLATINUM Package

See in detail The prices of the packages are examples
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$5,000
Sending newsletters (email advertising)

Initial setup of a newsletter account Initial setup of a newsletter program account

Initial setup of the email marketing software through which promotional newsletters are launched.
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$450

Creation of a basic newsletter template Creation of a basic newsletter template

Creation of a basic design in the form of a template for launching newsletters with different content.
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$250

Creation of an HTML newsletter template Creation of an HTML newsletter template(this option is recommended)

Creating an HTML template for launching a newsletter.
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$650

Creation of a newsletter on a ready-made template Creation of a newsletter on a ready-made template and sending it to a list of recipients submitted by you – end customers of the online store

Creating and sending an email newsletter to a list of contacts (email addresses) submitted by you.
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$250

Monthly analysis of email advertising results

Drafting a monthly analysis to present the results of the conducted email marketing campaign.
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$200 for free in case 8 newsletters are being published per month $200 Free for 8 monthly newsletters

Dubbing in a foreign language Dubbing in a foreign language(includes translation of the texts)

Preparation and release of newsletters to end customers of the online store.(The price does not include the creation of the template on the basis of which the newsletter was created.)
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Plus 50% for each foreign language

Package of 2 monthly newsletters Package of 2 monthly newsletters (no report included)

Preparation and release of newsletters to end customers of the online store.(The price does not include the creation of the template on the basis of which the newsletter was created.)
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$440

Package of 4 monthly newsletters with report included Package of 4 monthly newsletters with report included(no report included)

Preparation and release of newsletters to end customers of the online store.(The price does not include the creation of the template on the basis of which the newsletter was created.)
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$900

Package of 8 monthly newsletters Package of 8 monthly newsletters (with report included)

Preparation and release of newsletters to end customers of the online store.(The price does not include the creation of the template on the basis of which the newsletter was created.)
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$1 500
Posts in foreign languages

Duplicate a post in a foreign language

When the post in Bulgarian is published without changing the text and appearance in an online store in a foreign language.
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Plus 50% for each foreign language

Creation of a new post in a foreign language

When a new post is created in the relevant language, but especially when specific features and requirements for the specific country are taken into account.
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Plus 50% for each foreign language
Photo and video services

Photoshoot of a product Professional photography of a product for uploading to the online store

Professional photography of a product, part of your e-store portfolio, intended for uploading to the site.
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From $ 8 per product

Professional photo shoot for a campaign

Professional product photo shoot for a set of products (campaign).
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on request

Creation of an animated video up to 8 sec. Create an animated video lasting 6 – 10 seconds

Create an animated video lasting 6 – 10 seconds
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$250

Creation of a 30 sec. animated video Creation of a 30-second animated video

Making a short animated video (30 seconds) about a product and/or service you offer.
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$450

Creating short videos for social networks

Professional video shooting within 1 shooting day.
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$4,000 for 15 videos
Other marketing services

Leaflet design

Graphic design, layout and pre-press preparation of an advertising leaflet.
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$150

Billboard design

Billboard vinyl graphic design, layout and prepress.
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$400

Generate a bi-weekly automated report Generate a bi-weekly automated report

Preparation of a bi-weekly report on the achieved results of marketing and advertising campaigns implemented with the services of NEXT BASKET.
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$120 Free in case of an annual advertising contract

Automated monthly report + manual analysis Generate a monthly automated report plus manual analysis and tips to improve results

Preparation of a monthly report with the achieved results of marketing and advertising campaigns implemented with the services of NEXT BASKET.
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$200 for free in case of an annual advertising contract

Developing a page for targeted marketing Making a page for target marketing in the online store

You can entrust NEXT BASKET with the creation of a target marketing page that aims to focus the end user's attention on a certain product or product category.
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$400

Designing labels and packaging

Design service for making product labels and packaging by NEXT BASKET experts.
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$ 100/hour

Analysis of monthly results and consultation Analysis of monthly results, tips to improve results and discussion within 1 hour

Analyzing the results on a monthly basis, giving guidance, ideas and pointing out good practices to improve the performance of your business.
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$400 Free in case of an annual advertising contract

Are you aiming to supercharge your online store’s performance through best-in-class digital marketing strategies?

Look no further than NEXT BASKET’s ecommerce digital marketing offer.

Empower your online store’s success.

We’re your partners in navigating the dynamic world of internet marketing, ensuring your store’s online visibility, growth, profitability, and customer satisfaction.

Ecommerce Digital Marketing Strategies for Business Results

Elevate your online store’s potential with NEXT BASKET’s ecommerce online marketing and internet advertising solutions.

Our platform automates the entire process, enabling you to target audiences and promote your products across various digital channels.

The result? More online shoppers and more sales for your ecommerce brand.

Marketing strategy

Whether you’re an internet marketing specialist or a total newcomer, NEXT BASKET equips you with the tools to create and execute your marketing campaigns independently.

Need help with SEO services, content marketing, paid advertising, hyper-targeted marketing, or social media strategies?

Our experts can curate custom strategies tailored to your online business.

What is organic search and SEO?

Organic search refers to the non-paid, organic results that search engines display based on their relevance to a user’s query.

SEO (search engine optimization) involves techniques and strategies to optimize websites and online stores, improving their visibility and ranking in search results to drive organic traffic.

Our platform’s built-in ecommerce SEO tools empower you to effortlessly propel your online store to Google’s top ranks.

If you’d rather focus on your business, NEXT BASKET’s digital marketing services can optimize your store for search engines, ensuring maximum visibility and profitability.

Content marketing

Engage customers with compelling content, drawing them to your online store, winning their trust, and encouraging them to take action.

Well-executed content marketing and paid media also earn favor with Google, boosting your store’s visibility and online sales without high advertising costs.

Social media marketing

According to a comprehensive analysis by Kepios, over half the global population is active on social media. DataReportal adds that people typically spend around two hours and 27 minutes each day using social platforms.

These statistics make a strong case for the vital role of digital marketing and social media advertising in the success of any profitable ecommerce company.

Leading the pack in terms of popularity are major social media platforms: Facebook, Instagram, TikTok, and Twitter.

Facebook and Instagram advertising

Social media marketing on Facebook is an art — from message crafting to building the perfect audience.

With varied advertising formats like text, video, and images, you can create captivating ads that resonate with your target audience, ensuring your brand stands out in a crowded online world.

Key components of Facebook advertising

Every Facebook advertisement is composed of these eight essential components:

  1. Compelling visuals
  2. Persuasive sales message
  3. Precise audience targeting
  4. Selection of advertising campaign type
  5. Performance measurement
  6. Remarketing strategy
  7. Integration of social engagement
  8. Continuous campaign improvement

When skillfully integrated, these elements ensure tangible outcomes: profitable advertising campaigns, an expanding audience, and a growing customer base for the online business.

Similar principles apply to Instagram ads.

Engaging social media posts

Engaging posts are the lifeblood of effective social media advertising and overall ecommerce marketing strategies.

Crafted to attract, retain, and build trust among your audience, these posts foster discussions, drive inquiries, and convert curious visitors into loyal customers.

Piad search engine advertising

Secure prime spots on search engines like Google, YouTube, Bing, and Yahoo with data-driven strategies that include paid advertising.

Enjoy prominent visibility through ads labeled as “sponsored,” helping you connect with potential customers actively seeking your offerings.

What is PPC?

Pay-per-click (PPC) ads like Bing and Google ads present potential customers with precisely what they’re seeking.

You increase click-through rates and sales by serving ads tailored to their searches, delivering a seamless experience that converts leads into customers.

Paid PPC advertising campaigns

With paid PPC advertising, you hit the bullseye by reaching customers searching for your specific products or services.

When customers input relevant keywords, our professionally crafted Google Ads or Microsoft Ads guide them directly to your products, increasing the likelihood of conversions and boosting your online store’s profits.

Our paid advertising strategies are all about conversion rate optimization, increasing your paid search ROI, and empowering your online business to thrive — whatever your ad spend.

TikTok advertising

Leverage TikTok’s billion-strong user base and influencer marketing opportunities with advertising formats like videos and branded hashtag challenges.

With precise audience targeting, you can increase the brand popularity and sales of your ecommerce business.

Let NEXT BASKET’s ecommerce marketing services and tools elevate your internet advertising game across all platforms.

Email marketing and newsletters

Harness the power of email marketing for promotions, abandoned cart recovery, and brand building for your ecommerce website.

Grow your email list and send impactful offers using NEXT BASKET’s tools, or let our expert copywriters handle it while you focus on orders and new promotions.

Customized marketing mix for your business

NEXT BASKET’s tailored marketing mix delivers the ultimate sales boost for ecommerce businesses.

Our all-inclusive approach guarantees your online store’s maximum sales potential. It begins with ecommerce marketing strategies and organic SEO and includes elements like content and paid campaigns in Google, Bing, Facebook, Instagram, TikTok, and more.

Frequently Asked Questions

What is digital marketing?

Digital marketing uses online channels to promote products and services, connecting online businesses with potential customers in the digital world.

How do I make money from digital marketing?

By employing various online platforms, a smart ecommerce marketing strategy enhances brand visibility, attracts leads, converts them into paying customers, and ultimately drives more sales.

How does digital marketing help ecommerce companies stand out?

Digital marketing optimizes your online presence, utilizing ecommerce SEO strategies and social media advertising to increase brand awareness, attract potential customers, and create a strong online reputation.

Can I choose specific platforms for my digital marketing campaigns?

Absolutely! You can select platforms based on your target audience‘s preferences and behaviors. NEXT BASKET’s digital marketing services let you tailor your online campaigns to specific platforms, optimizing your reach and impact.

Do I need an ecommerce marketing agency?

A good ecommerce marketing company can make all the difference for your brand online, especially if you lack experience or expertise. When partnering with NEXT BASKET, you won’t be needing an external ecommerce digital marketing agency, as our professional team can handle all the marketing activities of your ecommerce store.

Do you have any more questions?